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Megatrend
#2: The Technology Revolution
Technology has transformed
our society and economy. The impact on America corporations is
profound and is explicitly evident by the increased investment in
technology over the past three decades. In 1970, approximately 5% of
corporate capital expenditures were for computer and data processing
equipment, aimed at improving the productivity of human capital. By
1997, nearly 50% of capital expenditures by corporations were
high-tech related.
The PC is as ubiquitous in
business as the telephone or filing cabinet. At the corporate level,
there is now one PC for every 1.3 employees. American homes are also
embracing PCs. By 2002, 60% of households are forecasted to have
PCs, up from nearly 50% in 1998. Recent studies have estimated that
in families with children, PC Penetration is much higher, perhaps as
high as 70% today.
Technology can take
American schools into the 21st Century, but first we need to bring
our schools into the 20th Century. Our K-12 schools have been slower
to adopt technology, although they are beginning to respond to the
opportunity. The students-per-computer ratio has improved from 16
students for every one computer to seven students per computer in
the last five years.
PCs have achieved
remarkable penetration compared to other technological innovations
in the U.S., reaching a 25% market share in 15 years, versus 35
years for the telephone and 30 years for the microwave. But even
more dramatic has been the wildfire rate of adoption of the
Internet, which has reached 25% of the population in only seven
years.
The explosion in Internet
usage, achieving the most rapid rate of technological adoption ever
experienced in this technology-hungry century, will continue.
According to International Data Corporation (IDC), Internet access
is forecasted to grow to 320 million users in 2002, up from 14
million in 1995. Moreover, e-commerce is expected to reach $400
billion by year 2002 from $8 billion in 1998.
Technology platforms such
as the Internet have created tremendous opportunities for new
business and education paradigms, ushering in a "New
Economy" driven by knowledge and access to information.
|
The Emergence of a New Economy |
|
Old
Economy |
New
Economy |
|
A Skill |
Life Long
Learning |
|
Labor vs.
Management |
Teams |
|
Business vs.
Environment |
Encourage
Growth |
|
Security |
Risk Taking |
|
Monopolies |
Competition |
|
Job
Preservation |
Job Creation |
|
Wages |
Ownership,
Options |
|
Plant,
Equipment |
Intellectual
Property |
|
National |
Global |
|
Status Quo |
Speed, Change |
|
Standardization |
Custom, Choice |
|
Top-Down |
Distributed |
|
Hierarchical |
Networked |
|
Regulation |
Public/Private
Partnerships |
|
Zero Sum |
Win-Win |
|
Sues |
Invests |
|
Standing Still |
Moving Ahead |
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Source:
Merrill Lynch |
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Where the resources of the
physically-based economy were coal, oil, and steel, the resources of
the new, knowledge-based economy are brainpower and the ability to
effectively acquire, deliver and process information. Those who are
effectively educated and trained will be the ones who will be able
to economically survive and thrive in our global, knowledge-based
economy. Those who don't will be rendered economically obsolete.
As a consequence, education has
become critical for both individuals and employers. In today's
economy a four-year degree is just a prerequisite to participating
in the industries of the future. Lifelong learning is now required for
survival and economic longevity and technology such as the Internet,
video-conferencing and satellite systems makes this possible.
The pace of change is
dramatic. Under Moore's Law, the capacity of a computer chip doubles
every 18 months, enabling more powerful hardware and software
applications to emerge, and changing the requirements of the typical
job.
Several factors are
driving rapid change in the demands on human capital. The shift is
obvious enough in information technology occupations where the focus
is on the design, programming, maintenance and repair of the
computing and communications infrastructure. These positions require
a four-year undergraduate degree, advanced training or a graduate
degree in a field such as science, mathematics or engineering. The
changes in human capital demands may not be as obvious in positions
at non-technology companies. However, as new technology-based ways
of doing business, such as e-commerce, become more widespread, it
will drive changes at even the most traditional of companies, and
with it the composition of the labor force required to produce,
service, and deliver goods and services.
Even labor-intensive
manufacturing jobs are becoming highly automated and require
higher-skilled employees to work sophisticated computerized
machinery. Forty-two percent of production and non-supervisory
employees in manufacturing and service establishments now use
computers. Just think, a car mechanic's job is no longer as simple
as looking under the hood. Mechanics now are required to understand
complex onboard computers systems, as well as operate sophisticated
diagnostic computers. As Vice President Gore recently observed,
"A Ford Taurus has more computing power than the Apollo II that
took us to the moon."
The impact of the digital
revolution on all sectors of the education and training industry is
significant, as summarized in the following table.
|
The Digital Revolution’s
Impact on Education & Training |
|
Sector |
Impact |
|
Early
Education |
Child care
will always require the human touch, although technology
has helped us learn how children's brains develop, thus
enabling us to improve early education. Also, computers
(are) the second language of the New Economy, computer
literacy is increasingly part of the early education
equations. |
|
K-12 Education |
Kids love
computers. They help children learn new things in new
ways and allow them to access the resources of the whole
wired world. Technology also helps teachers manage the
instruction process so they can tailor each child's
education. |
|
Post-secondary |
Technology can
democratize education, making it accessible and
affordable for millions of adults, enabling them to
study anywhere, anytime in schools without walls. |
|
Corporate
Training |
Through
technology, training can be integrated into the workday,
increasing its relevance and reducing its costs.
Technology-delivered training is being adopted so
quickly that by 2002, 55% of corporate training
will take place that way, up from approximately
20% today. |
|
Consumer |
50% of
households now have PCs, and the percentage in families
with children is even higher. Educational software is
the second most used function of the home PC (behind
games) providing opportunity for educational software
and online services growth. |
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Source:
Merrill Lynch |
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